Business tourism is changing. In 2026, companies are no longer just looking for a venue or efficient logistics: they are looking for a committed partner, capable of offering a seminar with a positive impact, consistent with their CSR commitments.
Territoriality, authenticity, human cohesion and memorable experiences are the new decision-making criteria.

Since 2013, Active Road has been designing turnkey holidays that integrate transport, accommodation, activities and evenings in a responsible and territorial logic such as:

Our strength lies in an ecosystem of local players, historically nurtured by our BtoC online activity sales business: sports instructors, guides and craftsmen. This expertise has been extended to our network of hoteliers, transporters and event venues to meet the needs of the BtoB market.
This in-depth knowledge of the field enables us to :
Sebastien Batel, founder of Active Road and President of the Syndicat des Professionnels des Activités de Pleine Nature (SPPN), is actively involved in structuring and defending local outdoor activities.

The market is shifting towards :
✔ Quality rather than volume
✔ Impact rather than mere animation
✔ Territorial commitment rather than standardized services
Active Road embodies this evolution: your seminar becomes a lever for cohesion, image and responsibility. We don't just sell an event. We build an experience aligned with your corporate values.
Batel Sebastien - Fondateur
Contact us to design an immersive, responsible and memorable seminar, rooted in the authenticity of the South.